A small, considered portfolio.
Each engagement is scoped to be the strongest case I can make for the next. Live work and work-in-preparation are held to the same quality bar. Projects in preparation aren't hidden, only honest about their timing.
Case studies
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Small Batch Video Production A production studio, finely cut
A producer-led video studio where the work is the brand. A fast, hand-coded site built around one promise (one brief, one invoice, films in a week or two), with a reel that does the talking.
Open case study -
Long Reach Tactical A coaching brand for tactical professionals
Two sister sites on one design system for a tactical-coaching and firearms practice run by former Royal Marines, keeping the sport shooter and the defence client in separate lanes, with a clinical home for LRT Medical.
Open case study -
AFD Transport Getting your load from A to B since 1992
A hand-coded, Lighthouse-fast site for a one-man Sussex grab hire business, built to capture the long tail of local search and turn first-time visitors into a phone call.
Open case study -
The Fitness Margin Crafting endurance for a coaching brand
An editorial site for an endurance coach that sorts four very different athletes (runners, cyclists, military, expedition) into the right discipline and the right coaching tier before the first conversation.
Open case study